{"id":7520,"date":"2016-04-22T22:43:42","date_gmt":"2016-04-22T22:43:42","guid":{"rendered":"https:\/\/idsunmedia.com\/?p=7520"},"modified":"2016-04-22T22:43:42","modified_gmt":"2016-04-22T22:43:42","slug":"kbs-sets-its-sights-on-new-locations-franchising","status":"publish","type":"post","link":"https:\/\/woodriverweekly.com\/index.php\/2016\/04\/22\/kbs-sets-its-sights-on-new-locations-franchising\/","title":{"rendered":"KB\u2019S SETS ITS SIGHTS ON NEW LOCATIONS &#038; FRANCHISING"},"content":{"rendered":"<p class=\"p1\"><em><span class=\"s1\">BY JEFF BACON<\/span><\/em><\/p>\n<p class=\"p2\">Like many of the best life lessons, Rodolfo Serva learned a secret to success from his mother. \u201cOur mother made sure that my brothers and I always treated everyone with respect,\u201d Rodolfo noted during a recent interview. \u201cOf course, her reason for instilling this in us was to help us become productive members of society but it has served all of us very well, especially in our careers in the food service industry.\u201d<\/p>\n<p class=\"p4\">As owner of KB\u2019s restaurant, Rodolfo has found an extremely qualified set of managers, having to look no further than his immediate family \u2013 his brothers. \u201cMy brothers and I run the restaurants together; one of our brothers is in Ketchum, another is at our Twin Falls location and yet another is in McCall,\u201d Rodolfo notes. \u201cMy brother Santos used to work for KB\u2019s but he recently purchased Hailey Coffee Company, so he\u2019s pretty busy with that now.\u201d<\/p>\n<p class=\"p4\">When Rodolfo moved from his home in Peru to the Wood River Valley 19 years ago, he came to work with his father as a sheepherder and farmer. Soon he moved to work in construction and that led to him opening his first business. \u201cI remember being approached by several different businesses that asked if I would consider managing their custodial maintenance,\u201d Rodolfo recalls. \u201cI started a commercial cleaning business that I also managed for seven years.\u201d<\/p>\n<p class=\"p4\">Saving money, Rodolfo eventually opened his first restaurant, Rinconcito Peruano, a Peruvian restaurant located in the antique train car in Ketchum. \u201cUnfortunately the timing on opening that first restaurant wasn\u2019t good,\u201d Rodolfo notes. \u201cThe economy was just starting to drop and after four years I had to close. It was a sad time.\u201d<\/p>\n<p class=\"p4\">In 2013, Rodolfo purchased the KB\u2019s location in Hailey and began making some changes. \u201cThe first thing we did was to change the menu,\u201d Rodolfo recalls. \u201cWe offer both traditional and non-traditional Mexican food. Also, we think it\u2019s good to have choices, so while there are basic items on the menu, we encourage people to tell us how they want it. We\u2019re always happy to customize anything on the menu.\u201d<\/p>\n<p class=\"p4\">Since purchasing his first location in Hailey, Rodolfo has now taken over the location in Ketchum and opened additional restaurants in Twin Falls and McCall and the future looks bright for this Hailey-based business. \u201cWe\u2019re in the process of opening a second location in Twin Falls in the old downtown district,\u201d Rodolfo notes. \u201cWe\u2019re also really excited about our newest location soon to be in Boise.\u201d Additionally, KB\u2019s is looking at the possibility of building franchise restaurants in the future.<\/p>\n<p class=\"p4\">Rodolfo notes, \u201cOur formula is pretty simple. Offer fresh, good food that is a healthy option and keep it as local as we can.\u201d<\/p>\n<p class=\"p4\"><i>Jeff Bacon is the Hailey Chamber of Commerce\u2019s membership director. For more information, visit haileyidaho.com or call the Chamber at (208) 788-3484.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BY JEFF BACON Like many of the best life lessons, Rodolfo Serva learned a secret to success from his mother. \u201cOur mother made sure that my brothers and I always treated everyone with respect,\u201d Rodolfo noted during a recent interview. \u201cOf course, her reason for instilling this in us was to help us become productive [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","_pvb_checkbox_block_on_post":false,"footnotes":""},"categories":[8,38],"tags":[],"class_list":{"0":"post-7520","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-food","8":"category-sponsored"},"_links":{"self":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts\/7520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/comments?post=7520"}],"version-history":[{"count":0,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts\/7520\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/media\/7521"}],"wp:attachment":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/media?parent=7520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/categories?post=7520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/tags?post=7520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}