{"id":10946,"date":"2019-04-05T17:03:41","date_gmt":"2019-04-05T17:03:41","guid":{"rendered":"https:\/\/woodriverweekly.com\/?p=10946"},"modified":"2019-04-05T17:03:41","modified_gmt":"2019-04-05T17:03:41","slug":"ketchum-farmers-market-on-the-move","status":"publish","type":"post","link":"https:\/\/woodriverweekly.com\/index.php\/2019\/04\/05\/ketchum-farmers-market-on-the-move\/","title":{"rendered":"Ketchum Farmers\u2019 Market On The Move"},"content":{"rendered":"

By Hayden Seder<\/span><\/em><\/p>\n

\"\"
The Ketchum Farmers\u2019 Market. Photo credit: Wood River Farmers’ Market Association<\/figcaption><\/figure>\n

T<\/span>he beloved Wood River Farmers\u2019 Market will be changing the location of its Tuesday Ketchum market this summer to the permit parking lot at the base of Baldy next to River Run. Organizers are seeing this move as a positive because this new location\u2014just off the bike path\u2014will provide more parking, the option of more vendors, and opportunities for marketgoers to simultaneously utilize Sun Valley Resort summer resources at the base.<\/span><\/p>\n

For more than 10 years, Ketchum\u2019s farmers\u2019 market was located on Fourth Street near Atkinsons\u2019\u2014a location Ketchum city officials liked because it was central to the downtown hub. The street was even redone at one point and made more farmers\u2019 market friendly, making it somewhat unofficially the spot for the market. But the city informed the market and its board that a number of construction projects taking place on Fourth Street over the course of two to three years meant that another location, or locations, would need to be used during the hiatus from the old location. Last summer was the first location move\u2014to Ketchum Town Square. <\/span><\/p>\n

\u201cWe decided it was best because it\u2019s across the street from the old location,\u201d said Katie Zubia, board president of the Wood River Farmers\u2019 Market Association. \u201cIt was great for us; vendors had increased sales and we had a lot of tourist traffic that we didn\u2019t usually.\u201d<\/span><\/p>\n

The association discussed making Town Square the market\u2019s regular spot until they could go back to Fourth Street but the city rejected that proposal. A recent letter from the City of Ketchum to the Farmers\u2019 Market that was made public explained the reasoning behind rejecting Town Square as the location for the market. Those reasons included residents and surrounding businesses voicing concern about alley congestion, road closure, lack of parking and increased downtown traffic, among other factors. The city also stated that fire regulations and ADA (Americans with Disabilities Act) requirements were not being met there.<\/span><\/p>\n

However, the city encouraged a downtown hub spot and suggested that the market move to First Avenue and Forest Service Park. <\/span><\/p>\n

\u201cThis area has become a lively and desired location for community activities and the market would be a welcome addition to Ketch\u2019em Alive, particularly this year, while celebrating its 20th anniversary,\u201d the city wrote in its press release.<\/span><\/p>\n

Zubia and the other board members rejected the location.<\/span><\/p>\n

\u201cOur main concern was that it\u2019s residential there,\u201d Zubia said. \u201cAnd our market is on Tuesday, as well as Ketch\u2019em Alive. Judging by past events, an overlap of two events like that could get into some problems.\u201d <\/span><\/p>\n

While the new River Run location is outside of the downtown core, the location holds promise, especially since parking\u2014something that has often been an issue with the market\u2014will be abundant. The plan is to work with Sun Valley Resort to have the event and the recreation area feed off each other. <\/span><\/p>\n

\u201cThey want people down there in the summer,\u201d Zubia said. \u201cPeople can come to the mountain, get lunch, sit by the river, ride the gondola, and also get their produce. We want to make it a destination.\u201d<\/span><\/p>\n

There are obvious concerns to moving the market away from downtown and the notable foot traffic that brings people to the market, but Zubia isn\u2019t worried. <\/span><\/p>\n

\u201cWe have built up really good customer bases and know that, no matter where we are, those customers are going to seek us out,\u201d Zubia said. \u201cWe\u2019re really excited about trying out this new location. There\u2019s a lot to offer that we haven\u2019t had in the past.\u201d<\/span><\/p>\n

The Hailey Farmers\u2019 Market will remain in the grassy lot off Main Street across from Sun Valley Brewery on Thursdays from 2 to 6 p.m., June 14 through Sept. 27.<\/span><\/p>\n

For more information visit wrfarmersmarket.org.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

By Hayden Seder The beloved Wood River Farmers\u2019 Market will be changing the location of its Tuesday Ketchum market this summer to the permit parking lot at the base of Baldy next to River Run. Organizers are seeing this move as a positive because this new location\u2014just off the bike path\u2014will provide more parking, the […]<\/p>\n","protected":false},"author":1,"featured_media":10947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","_pvb_checkbox_block_on_post":false,"footnotes":""},"categories":[72,18,36,49],"tags":[],"class_list":{"0":"post-10946","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-community","8":"category-news","9":"category-slider","10":"category-top-news"},"_links":{"self":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts\/10946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/comments?post=10946"}],"version-history":[{"count":0,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/posts\/10946\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/media\/10947"}],"wp:attachment":[{"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/media?parent=10946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/categories?post=10946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/woodriverweekly.com\/index.php\/wp-json\/wp\/v2\/tags?post=10946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}